paper shopping bag:Need Something to Put Inside Your Giveaway Bags?
There are many reasons a business decides to print custom promotional bags to give away to customers. Not only are giveaways statistically proven to work, they help build brand recognition and fuel customer loyalty to your company.
If you’ve had hundreds or even thousands of giveaway bags printed up and you’re just not sure how best to go about giving them away, consider filling them with the following items to further make your customers smile.
Your Product
What better to stuff your custom bags with than your product itself? If you decide to go with less expensive plastic or paper branded bags, use them as shopping bags in your retail store. Don’t have a retail location? Package your goods in a branded bag when you ship them out to customers.
samplesFree Samples
If you have a product that can be produced in sample sizes you’ll see the money you spend back tenfold. Samples encourage buying to the tune of 30-40% higher than no sample offers and you’ll have the added benefit of a branded bag to reinforce the company name.
Marketing Literature
If your business lends itself to literature – brochures, folders full of information, menus, or catalogs – consider using your promotional bags to give away the paperwork. You’ll keep everything in one place and give customers and potential customers a tangible resource for researching your brand.
Partner Marketing
One of the best ways to help supplement the cost of creating custom bags and other marketing materials is to work with partner businesses. Say you run a hair salon…why not partner with makeup artists, event venues, and even photographers and secure literature from them to fill your branded bags? Your business will be front and center and you’ll help give customers a good idea of who and what you work with.
coupon41Coupons
People love coupons! Particularly if you need to spur new business or secure one-time customers, coupons can make all the difference. Offering an incentive for future purchase as well as a branded item (your bags!) to reinforce the message is a winning combination.
Whatever you decide to include in your promotional bags, do so with purpose. Don’t give out the bags without thinking about who your target market is first – new customers, existing customers, or a wider market. Branded marketing is all about having a concrete plan and following through. Contact The Bag Ladies today for more information on how affordable custom printed bags really are!
